Expert Business Consulting Solutions
Transforming organizations with strategic advice and insights
Expert Business Consulting Solutions
Transforming organizations with strategic advice and insights
Transforming organizations with strategic advice and insights
Transforming organizations with strategic advice and insights

Sbordi Advisory helps wineries and wine brands build, position, and grow their business in the United States through strategic consulting, commercial planning, market guidance, and brand development.

We guide wineries through the complexity of entering the American market with a clear, practical, and commercially focused approach. From market assessment to route-to-market planning, we help brands prepare for long-term success.

We help wineries define how they should be presented, priced, and positioned in the U.S., ensuring the brand story, portfolio architecture, and commercial strategy are aligned with the right audience, channel and achieve financial goals

Annual marketing plan , Trade activation ideas , Events strategy , Consumer and trade education , Incentive program design, Market visit planning
Distributor program support Brand presentation materials.

Selecting the right partners is critical. We advise on importer and distributor strategy, commercial expectations, performance structure, and relationship management to build stronger market execution.We create actionable sales strategies that support growth in restaurants, retail, and wholesale channels, with a focus on fine wine, premium positioning, key account opportunities, and long-term brand building.

Daniele Sbordi is a seasoned wine professional with nearly 30 years of experience in the United States market.
His career spans both hospitality and the supplier side, with a strong focus on wine.
He has dedicated his work to developing, positioning, and growing premium wine brands across the U.S.
New York, NY, USA
We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.